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Month: May 2019

INTERVIEW | John Espirian: “B2B shouldn’t be a dry and stuffy arena.”

INTERVIEW | John Espirian: “B2B shouldn’t be a dry and stuffy arena.”

May 28, 2019May 28, 2019StrategyForToday

John Espirian built a large community around his personal brand on LinkedIn in recent years. Being the “relentlessly helpful copywriter”, he offers knowledge and practical advice for B2B writers & marketers all over the world. And this interview is no exception. Read, learn & enjoy!

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Afraid of Losing Your Job to Robots? Upgrade Your Knowledge to Make Friends with the Machine

Afraid of Losing Your Job to Robots? Upgrade Your Knowledge to Make Friends with the Machine

May 1, 2019May 2, 2019Elena Constantinescu

I’m not afraid of a robot replacing me tomorrow, but here is how I choose to see things: I want to make friends with the machine; to make sure I’m knowledgeable enough to tell it what to do and get the best business outcomes.

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