INTERVIEW | Robert Katai: “Measuring the performance of a podcast is one of the biggest challenges in the industry. “

INTERVIEW | Robert Katai: “Measuring the performance of a podcast is one of the biggest challenges in the industry. “

An experienced digital marketer and content strategist, Robert Katai not only is hosting his own podcast but shouting out loud and evangelizing the benefits of this emerging type of media. The podcast is past its buzzword days and Robert shows us how to work with it to generate attention, engagement and revenue.

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